Tourism distribution channels: Knowledge Requirements

Edoardo Colombo, Rodolfo Baggio

Research output: Chapter in Book/Report/Conference proceedingChapter

7 Citations (Scopus)

Abstract

This chapter presents a summary of the presentations and the discussions concerning electronic distribution channels in tourism and hospitality held at the 2015 t-Forum. Both academics and practitioners examined the present situation and elaborated on the problems and possible ways to overcome them. The main topics that emerged were distribution channels and their best use and optimization, interoperability between the many different technological systems, the need for a standardized representation of data and transactions, and the role of the Internet and Web as source of information useful for market analysis and product planning. Finally, the importance and the necessity of a more intense collaboration among all the stakeholders and between academic researchers and the industry was emphasized.

Original languageEnglish
Title of host publicationBridging Tourism Theory and Practice
PublisherEmerald Group Publishing Ltd.
Pages289-301
Number of pages13
DOIs
Publication statusPublished - 1 Jan 2017
Externally publishedYes

Publication series

NameBridging Tourism Theory and Practice
Volume8
ISSN (Print)2042-1443
ISSN (Electronic)2042-1451

Keywords

  • Big data
  • Collaboration and cooperation
  • Distribution channels
  • Interoperability
  • Standards

ASJC Scopus subject areas

  • Social Sciences (miscellaneous)
  • Tourism, Leisure and Hospitality Management

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  • Cite this

    Colombo, E., & Baggio, R. (2017). Tourism distribution channels: Knowledge Requirements. In Bridging Tourism Theory and Practice (pp. 289-301). (Bridging Tourism Theory and Practice; Vol. 8). Emerald Group Publishing Ltd.. https://doi.org/10.1108/S2042-144320170000008016