On the (In)effectiveness of the Share/Tweet Button: Idea Management for Civic Participation

Jorge Saldivar, Carlos Rodriguez, Florian Daniel, Fabio Casati, Luca Cernuzzi

Research output: Contribution to journalArticlepeer-review


The authors study the practice of promoting idea campaigns in social networks via the well-known Share/Tweet button. They analyze data about 53 civic participation initiatives collected from IdeaScale, one of the leading online idea management platforms today, and unveil a considerable misconception about the effectiveness of the practice. The article highlights open challenges and suggests a set of alternative techniques to leverage on the ideation capacity of social networks.

Original languageEnglish
Article number8039303
Pages (from-to)38-47
Number of pages10
JournalIEEE Internet Computing
Issue number5
Publication statusPublished - 2017


  • civic participation
  • idea management
  • Internet/Web technologies
  • share/tweet button
  • social networks

ASJC Scopus subject areas

  • Computer Networks and Communications

Cite this