Abstract
The authors study the practice of promoting idea campaigns in social networks via the well-known Share/Tweet button. They analyze data about 53 civic participation initiatives collected from IdeaScale, one of the leading online idea management platforms today, and unveil a considerable misconception about the effectiveness of the practice. The article highlights open challenges and suggests a set of alternative techniques to leverage on the ideation capacity of social networks.
| Original language | English |
|---|---|
| Article number | 8039303 |
| Pages (from-to) | 38-47 |
| Number of pages | 10 |
| Journal | IEEE Internet Computing |
| Volume | 21 |
| Issue number | 5 |
| DOIs | |
| Publication status | Published - 2017 |
Keywords
- civic participation
- idea management
- Internet/Web technologies
- share/tweet button
- social networks
ASJC Scopus subject areas
- Computer Networks and Communications
Cite this
Saldivar, J., Rodriguez, C., Daniel, F., Casati, F., & Cernuzzi, L. (2017). On the (In)effectiveness of the Share/Tweet Button: Idea Management for Civic Participation. IEEE Internet Computing, 21(5), 38-47. [8039303]. https://doi.org/10.1109/MIC.2017.3481343