On the (in)effectiveness of the Share/Tweet button

A study in the context of idea management for civic participation

Jorge Saldivar, Carlos Rodriguez, Florian Daniel, Fabio Casati, Luca Cernuzzi

School of Engineering Entrepreneurship

Research output: Contribution to journal › Article

Abstract

The authors study the practice of promoting idea campaigns in social networks via the well-known Share/Tweet button. They analyze data about 53 civic participation initiatives collected from IdeaScale, one of the leading online idea management platforms today, and unveil a considerable misconception about the effectiveness of the practice. The article highlights open challenges and suggests a set of alternative techniques to leverage on the ideation capacity of social networks.

Original language	English
Journal	IEEE Internet Computing
DOIs	https://doi.org/10.1109/MIC.2017.265101840
Publication status	Accepted/In press - 16 Jun 2017

Keywords

civic participation
Correlation
Facebook
idea management
Internet
Object recognition
share/tweet button
social networks
Technological innovation
Twitter

ASJC Scopus subject areas

Computer Networks and Communications

Cite this

Saldivar, J., Rodriguez, C., Daniel, F., Casati, F., & Cernuzzi, L. (Accepted/In press). On the (in)effectiveness of the Share/Tweet button: A study in the context of idea management for civic participation. IEEE Internet Computing. https://doi.org/10.1109/MIC.2017.265101840

On the (in)effectiveness of the Share/Tweet button : A study in the context of idea management for civic participation. / Saldivar, Jorge; Rodriguez, Carlos; Daniel, Florian; Casati, Fabio; Cernuzzi, Luca.

In: IEEE Internet Computing, 16.06.2017.

Research output: Contribution to journal › Article

Saldivar, J, Rodriguez, C, Daniel, F, Casati, F & Cernuzzi, L 2017, 'On the (in)effectiveness of the Share/Tweet button: A study in the context of idea management for civic participation', IEEE Internet Computing. https://doi.org/10.1109/MIC.2017.265101840

Saldivar J, Rodriguez C, Daniel F, Casati F, Cernuzzi L. On the (in)effectiveness of the Share/Tweet button: A study in the context of idea management for civic participation. IEEE Internet Computing. 2017 Jun 16. https://doi.org/10.1109/MIC.2017.265101840

Saldivar, Jorge ; Rodriguez, Carlos ; Daniel, Florian ; Casati, Fabio ; Cernuzzi, Luca. / On the (in)effectiveness of the Share/Tweet button : A study in the context of idea management for civic participation. In: IEEE Internet Computing. 2017.

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Access to Document

10.1109/MIC.2017.265101840