A conceptual framework for misfit technology commercialization

Sergey Anokhin, Joakim Wincent, Johan Frishammar

Research output: Contribution to journalArticlepeer-review

30 Citations (Scopus)


The emerging literature on outbound open innovation has highlighted innovation processes, which presuppose active outward technology transfer to increase firm profits. To contribute to this discourse, our paper goes beyond the emphasis on core-related technologies and knowledge that currently dominates the technology management literature and develops the novel concept of misfit technology. This concept captures technologies that are not aligned with a focal firm's current knowledge base and/or business model, but which may still be of great value to the firm if alternative commercialization options are considered. By developing a framework that acknowledges (1) Sources of misfit technology, (2) Environmental uncertainty, (3) Organizational slack, (4) Industry appropriability regime and (5) Technological complexity, we theorize on how different modes of commercialization relate to misfit technology commercialization success. The paper is conceptual and is presented with the purpose to spawn further research on this important topic, but simultaneously touches upon the issues of utmost relevance to R&D management practice.

Original languageEnglish
Pages (from-to)1060-1071
Number of pages12
JournalTechnological Forecasting and Social Change
Issue number6
Publication statusPublished - 1 Jul 2011


  • Commercialization modes
  • Misfit technology
  • Open innovation
  • Technology commercialization

ASJC Scopus subject areas

  • Business and International Management
  • Applied Psychology
  • Management of Technology and Innovation

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